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CEO
Carrolee Moore is a Jamaican-born entrepreneur and the founder of The Podcast Pitching Society, where she helps under-represented experts get found, chosen, and paid using strategic storytelling on other people’s podcasts. After being laid off in 2020 and moving cross country, she launched her first business from an air mattress in an empty apartment. She transformed that rock-bottom moment into a multi–six-figure agency in under two years – built without ads, SEO, or social media marketing. After closing down the agency in 2024, she built The Podcast Pitching Society into yet another six-figure business in under a year. The mission of PPS is built around Carrolee’s belief that the expert’s voice has the power to move money.
Her Currency of Visibility™ podcast, and forthcoming book of the same name, focuses on the idea that we’re in the middle of a trust epidemic, and it is the expert’s job to bridge that gap. In her view, strategic storytelling in long form levels the playing field for hidden experts, and offers them the best avenue to rapidly increase trust and their profits in the process. Because credibility hits different when it comes with contracts.