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Director at Elite Brands
I’m Dan Nikas, an eCommerce growth strategist, retention marketing expert, and paid advertising specialist with over 10 years of experience helping brands scale profitably. As the founder of Elite Brands, I’ve worked with 300+ eCommerce businesses worldwide, generating over $100M+ in revenue through strategic email & SMS marketing, conversion rate optimization (CRO), and customer retention strategies.
I believe that sustainable eCommerce growth isn’t just about driving more traffic—it’s about maximizing lifetime value, improving customer experience, and creating long-term brand loyalty. My focus is on helping brands reduce their dependency on paid ads by building high-converting retention systems that turn one-time buyers into repeat customers.
Beyond working with brands, I love sharing insights on podcasts, social media, and industry events, providing actionable strategies that help businesses scale smarter, not just harder.