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Business Conversations With Pi – How to Add and Grow Business Value

Todays discussion covers how to define and measure value in business, strategies for growing a company, and the best ways to find top talent. The episode also features expert book recommendations to help listeners deepen their understanding of value creation and business growth

00:00 – Introduction Meet host KU and AI co-host Pi. Discover how AI can help entrepreneurs and business owners succeed.

00:29 – Who Should Listen Perfect for aspiring founders, small business owners, and anyone seeking business growth strategies.

00:51 – What You’ll Learn Get expert advice on business planning, marketing, and value creation.

01:37 – Getting Started Jesse and Lawrence (Pi) set the stage for a value-packed episode.

01:52 – What Is Value in Business? Jesse asks: What does “adding value” mean for entrepreneurs?

02:07 – How to Measure Value Lawrence shares five key indicators:

1. Positive feedback (02:07)
2. Repeat business (02:18)
3. Referrals (02:27)
4. Sales growth (02:35)
5. Market share (02:43)

02:52 – Growing Your Company’s Value Top strategies for business growth:

1. Customer retention (02:57)
2. Customer acquisition (03:12)
3. Innovation (03:21)
4. Efficiency (03:30)
5. Branding (03:39)

03:49 – How to Find Top Talent Best places to recruit:

• Referrals (03:57)
• Job boards (04:06)
• Recruitment agencies (04:14)
• Universities/colleges (04:23)
• Social media (04:34)

04:42 – Book Recommendations for Entrepreneurs Boost your business knowledge with these top books:

• Blue Ocean Strategy by W. Chan Kim & Renée Mauborgne (04:50): Learn to create unique value and uncontested market space.
• The Lean Startup by Eric Ries (05:10): Build startups with continuous innovation and customer value.
• Good to Great by Jim Collins (05:23): Discover what makes companies excel and create lasting value.
• Competitive Strategy by Michael Porter (05:36): Master industry analysis and competitive advantage.
• Zero to One by Peter Thiel & Blake Masters (05:47): Find new ways to innovate and build valuable businesses.

05:51 – Final Takeaways Lawrence encourages listeners to focus on va

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