UHeather Zeitzwolf: Unique Approaches to Building a Business
In this vibrant episode of the Undiscovered Entrepreneur, join DJ Skoob as he welcomes Heather Zeitzwolf. Heather shares insightful experiences from her entrepreneurial journey, from her unique way of making accounting fun as the 'Radical Profit Fairy', to getting involved with Podfest and speaking about the 'Legend of Scope Creep'. The lively conversation highlights the importance of staying true to yourself, experimenting and pivoting, checking market viability, testing products before investing heavily, and setting business-oriented systems in place from day one. Heather also shares stories of her branding transition and venture into short form videos, emphasizing that failures often lead to valuable lessons.
00:12 Introduction and Welcome
00:38 School Believer of the Week
01:07 Introducing Heather Wolf
01:51 Interview with Heather Wolf Begins
02:45 Heather's Entrepreneurial Journey
05:29 Heather's Unique Branding Approach
09:14 Challenges in Heather's First Year of Business
12:58 Attracting the Right Clients
15:45 Adapting to Changes in Business
17:40 Heather's Inspirations and Mentors
18:00 The Role of Podcasts in Business Inspiration
18:30 The Importance of Mentors and Conferences
18:46 Learning from Others' Business Mistakes
19:25 The Power of Self-Education in Business
21:11 The Value of Failure in Entrepreneurship
22:26 The Art of Unique and Personalized Coaching
23:45 The Challenges and Rewards of Social Media in Business
26:02 Proud Business Accomplishments
27:53 Advice for New Entrepreneurs
31:39 Promoting Your Business and Services
33:45 Reflections and Future Goals
