The Game of 10: Six Phrases That Silence Your Ego & Prove You Are Enough | Steve Barton | Undiscovered Entrepreneur
What if you were already a 10 — and the only thing stopping you was a thought your ego planted years ago?
In this deeply powerful episode of Undiscovered Entrepreneur: Get Across the Start Line, host Skoob sits down with Steve Barton — entrepreneur, life coach, and creator of the patented Game of 10 mindset framework. Steve took a $200,000 flower business to $2 million, pivoted completely into personal development coaching, and at 70 years old is building a three-coach mastermind from the ground up. His message will stop you mid-scroll: you were born a 10. Your awareness is the only ceiling. And six phrases can dissolve your ego's grip in seconds.
This is not a business tactics episode. This is the inner game — the one that determines whether any tactic will ever work for you.

🗓️ TIMESTAMPS
00:00 – Welcome & Introduction

01:30 – Meet Steve Barton: Entrepreneur Since 1980

02:00 – From $200K to $2M: Running the Family Flower Business After His Father's Stroke

03:30 – Why Flowers and Coaching Are More Similar Than You Think

05:00 – The Four Pillars: Fear, Self-Doubt, Guilt & Shame — and Why They're Costing You

06:00 – The Game of 10: Operating from Love and Awareness, Not Fear

07:30 – A Course in Miracles: You're Either Operating from Fear or Love

08:30 – The Highway Analogy: Stay in Your Lane or End Up in the Ditch

10:00 – Glass Ceilings You Can't See: The Invisible Barriers Entrepreneurs Hit

11:00 – We Are All Born 10: How Trauma and Disappointment Build Our Ceiling

13:00 – Identity, Ego & Imposter Syndrome: The Gap Between Your Image and Your Reality

16:30 – There Is No Glass Ceiling: Limiting Beliefs Are the Only Real Barrier

19:30 – What Stops Most Entrepreneurs: Stuck and Can't Figure Out Why

23:30 – The Six Phrases of the Game of 10 (Say These Out Loud Right Now)

26:30 – "Enough" Is the Universal Quantity — and Why the Present Moment Proves It

29:00 – The Universe Says Yes to Everything You Say and Believe

34:00 – Steve's One Piece of Advice for Every New Entrepreneur

38:30 – Six-Month Goal: The Tenth Round Mastermind with Clifford Starks & Ted McLyman

41:30 – How to Find Steve, His Free Book & The Tenth Round on LinkedIn

🧠 WHAT YOU'LL LEARN IN THIS EPISODE
Steve Barton has spent decades studying what separates entrepreneurs who break through from those who stay stuck — and his answer will surprise you. It's not strategy. It's not funding. It's not even the right idea. It's the thoughts they keep thinking about themselves.
The Game of 10 is a patented personal development framework built on one foundational truth: you were born a 10. Every disappointment, trauma, and limiting belief you've accumulated since then created an imaginary ceiling — and most entrepreneurs don't even know it's there until someone shows them.
In this episode, Steve walks through the six phrases that shut down ego chatter, the difference between guilt (I did something bad) and shame (I am bad), why fighting your ego guarantees you'll lose, and why "enough" is the single most powerful word in the English language when you understand what it really means.
Whether you're just getting across the start line or you've been grinding for five years wondering why the floodgates haven't opened — this episode is your tow truck out of the ditch.

🔑 THE SIX PHRASES OF THE GAME OF 10

Say these out loud. Right now. Seriously.

I am 10
I'm doing the best I can with the awareness that I have
I'm always right with the awareness that I have
I am enough
I do enough
I have enough

📌 CONNECT WITH STEVE BARTON

🌐 Website & Free Book Download: stevebartoncoaching.com

💼 LinkedIn: Steve Barton | The Tenth Round Mastermind

📚 Book co-written with his son during COVID — download free at his website

👥 Mastermind Team: Steve Barton (Game of 10) + Clifford Starks (MMA Hall of Famer) + Ted McLyman (Wealth Consciousness)

🎙️ ABOUT UNDISCOVERED ENTREPRENEUR: GET ACROSS THE START LINE

Hosted by Skoob, this podcast exists for entrepreneurs who haven't crossed the start line yet — and those still finding solid ground after they have. Real conversations, real breakthroughs, zero fluff.
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💬 Comment below: Which of the six phrases do you need to hear most right now?

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🎧 Available on all major podcast platforms — search Undiscovered Entrepreneur: Get Across the Start Line
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